Online Business Plan – Do You Have a Well-Defined One in Place?

So you have started an online business or you’re probably thinking of starting one. I have one question for you: “Do you have a clear and a well-defined online business plan in place?”

You’re probably wondering: “why does it matter?”

This article may come as a wake-up call to many people as they think that running your own online business is easy, as long as you have the internet connection and a mobile phone you’re good to go.

It’s important to note that this is just like any other business, so it requires a proper plan of action. When you have a plan in place, you’d have a clear sense of direction and take the necessary steps to get there.

Online Business Plan

Let’s take a look at the factors that will help you to create your online business plan:


What do you want your business to become? What do you want to accomplish with your business? You need to set and write down your short and long-term goals so that you can take the action steps to reach them. Goals without actions are useless. The key to building a successful online business is to know exactly what you want and stick to it.

“If you don’t know where you’re going, you might wind up someplace else.” ~ Yogi Berra

Skills Set

What are your strengths? What skills do you already possess? See, to be able to accomplish your goals, you need to work on yourself and your skills. Many people tend to work on their goals and successful people work on themselves so they can get what they want. So, make sure you possess the right skills set for your online business.


Building any type of business takes time and an online business is not an exception by any means. Have you set yourself a time frame in which you want to achieve your business goals? You could start off by giving yourself 90 days to start seeing some significant results, e.g. grow your list, making 4 or 5 figures income and so forth.

Also, have you decided on the number of hours that you are prepared and willing to put into your business in a day or per week? You can’t just work on your business whenever you feel like it and expect to see great results.

And yes, you need to set some time aside for some recreation. Have you made a note of that? You can’t work non-stop, you deserve a break every now and then. One of the benefits of working for yourself is the freedom that you can have, so work hard and play hard!

Marketing Plan

You need to create a marketing plan which consists of a couple of strategies to start with. You don’t want to be a “jack of all trades, master of none”. The key is to learn and master one or two methods to perfection before you can try others.

It’s always best to start with the free marketing strategies so that you can invest your profits into paid methods. You then need to focus on what brings you the desired results.
Working Capital

Many people have bought into the lie that you can start and run an online business with no investment at all. Truth be told, it takes money to run any type of business. So, you need some funds to start and keep your business going. The size of the working capital required varies based on the business model you’re involved in.

Focus and Consistency

The focus is so key if you want to build a real long-term business. Many people try different opportunities, ideas, and systems and quit when things don’t work out. You’re not going to achieve any level of success if you keep chasing the next new and shiny online business opportunity.

Consistency is also important when building an online business. It shows commitment. When you’re fully committed to your business, you’ll do everything possible to succeed.

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About the Author: Jayesh Radadiya

I am an Online Marketing Specialist with knowledge about SEO, SEM & Web Analytics. I do Search Engine Marketing, Online Marketing Enthusiast, Social Media Optimization, Marketing and successfully Implemented of Digital Marketing activities on numerous websites.

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